Ashleys Kenya commitment to the creative economy

The creative economy has become an important contributor to economic growth and serves as a new prospect for developing countries to diversify their economies and leapfrog into new, high-growth sectors of the world economy towards achieving the Sustainable Development Goals.

Over the last 20 Years, Ashley’s Kenya has enhanced job and wealth creation opportunities for creative expressions for Africans particularly women and young people through the African creative industry.

Ashleys Kenya continues to be an enabler for thriving creative industry in Kenya; through the celebration of young art and offering a stage for several artists in their earlier years including Sauti Sol, Nameless, Wahu, Amani, Kevin Mullei.

As we forge forward, the Miss World Kenya franchise is committed to following in the footsteps of Miss World by incorporating tech and innovation to unlock more opportunities for creative expressions in Kenya.

We reinforce our commitment to supporting the thriving creative industry in Kenya through Miss World Kenya 2022. Beauty contestants, makeup artists, fashion designers, fitness experts digital and physical artists and more will have a chance to showcase on this platform.